Skin Wellness

  In a world where people expect everything fast—whether it’s food delivery, same-day shipping, or instant streaming—it’s no surprise that many clients walk into esthetic clinics wanting quick skin results. As an esthetician, you’ve likely faced the challenge of managing these expectations while staying true to the science of skincare. Understanding and applying our Skin…

4th Requirement of Skin ~ Moisture Support   This requirement is probably one of the biggest-selling skincare products in the industry with the next being anti-aging. All you have to do is Google moisturizers and in seconds an endless array of products will appear on your screen each targeting a different part of your body.…

What are you doing?  Why are you doing it? A Message From Gina Marie When was the last time you asked yourself these two questions? Here are two more: Is it working or isn’t it? For the last 45 years, I’ve watched trends, products, and treatments come and go. Remember when using abrasive scrubs to exfoliate…

QUESTIONS CHANGE OUR LIVES If we want to change our lives professionally and/or personally we need to ask questions. Ask yourself “What are you doing and why are you doing it? Is there an easier way?”  Touching upon the importance of sticking to the science of skin and simplifying it for your clients is what…

Meeting the Requirements of Skin  Last week I touched upon the importance of meeting the requirements of skin. There are two very specific reasons this is crucial to getting results with your clients.  Skin is our first line of defense against the world we live in. It is all we have to protect our internal…

The 2nd Requirement of Skin ~ Tone Muscles and Increase Circulation   I believe all of us know the importance of toned muscles and good circulation, or at least we should. Without a doubt when both of these functions are at their optimum, we are increasing our chances for a healthier life. This holds true for the…

The 3rd Requirement of Skin   Topically Nourish In the past few weeks, we have been taking a closer look at what our skin needs to stay healthy and protect us from the world we live in. My philosophy for caring for skin is of a holistic nature. I firmly believe that when we encompass…

Did you know the average skin care company has over 50 products in its line? Some brands have over 250 in skin care alone, not to mention in cosmetics. There are day creams, night creams, eye creams, double cleaning, exfoliators, moisturizers, serums, etc. It would seem that caring for skin should be more simple. Unfortunately,…

Why a pH Balance Is Important in Skincare Gina Marie McGuire, LE, President GINAMARIE Products Often when we think of products and formulations, our first thoughts are active ingredients, antioxidants, and what is trending in the industry at the current time. What we forget is that these ingredients are just a fraction of what it…

Who are the Gen Z consumers and what does skincare for them look like in 2023? It doesn’t take a lot of research to learn quickly that this particular generation is being looked at closely. Not just their buying habits but their overall lifestyle. Research shows that Gen Z (age 18-25) is considered the most…

  Facial masking is an essential, yet often forgotten and misunderstood part of a home skincare regimen. Dating back centuries, facial masks were used for religious, cultural, and beautification reasons. So why do we mask today? Which one is best for our skin? How often?       The purpose of any skincare mask is…

  Menopause… just the word fills some women with dread, years before it even happens to them.  Cursed hot flashes, night sweats, lethargy, mood swings… Perimenopausal symptoms can be endless!  Dealing with menopausal skin isn’t easy, but there are solutions that can help. Menopause is a natural aging process and, unfortunately, there is no way…

Why Sticking To A Skincare Regimen Is So Important     We cannot live without our skin. It is the largest, uninterrupted organ of our body. It is the only line of defense we have to the world that we live in.  Our skin, from an anatomical standpoint, has certain requirements to keep it healthy…

Most people have suffered with some form of acne at some point in their life. It is most commonly found on the face, chest, shoulders, and back, ranging from mild breakouts to cysts and scarring. Most acne is associated with teenagers due to hormonal changes. However, acne can occur at any age. There are many…

  Fun In the Sun & Healthy Skin There are so many benefits from the sun and quite honestly, without it, we could not live. However, UV rays can be harmful to the health of our skin and that is why a broad-spectrum sunscreen protects you from both UVA and UVB rays. The result of…

Skin Wellness 2020 put health at the forefront, with a strong desire to not only be conscientious about what we are putting in our bodies but also what products we are putting on our skin.  Certainly, skincare trends come and go. However, Niacin, Vitamin E, and Peptides are three super, high-quality ingredients that are making…

Maskne 2020 is a year not to be forgotten. A year full of uncertainty and self-reflection. Everyone has been affected somehow by the events of this past year in one way or another.  In the earlier part of the year, during the quarantine period, our personal care may not have been what it was prior.…

Why the change in the Nutrient Serum when it was exceptional already? The ingredient, Bakuchiol (pronounced: bah-koo-chee-ole) was first introduced to me by our chemist almost two years ago. It has never been our policy to make rash decisions when it comes to formulating our products, even when certain ingredients seem to be getting quite…

Treat problematic acne-causing bacteria to rid the skin of any toxins with GINAMARIE’s 2-Step Acne Healing Treatment: the combination of our Skin Resurfacing Acne Facial and High-Frequency Therapy. This treatment is considered a safe, gentle, and therapeutic approach to skin rejuvenation to quickly restore your skin’s health. STEP 1: SKIN RESURFACING FACIAL The Skin Resurfacing…

This non-invasive facial lifting and toning treatment has shown breathtaking anti-aging results. Not only will it give you the youth you desire, but it has also been known to improve acneic skin conditions, scarring reduction, and evening skin tone.  How Microcurrent works is Microcurrent emits low-frequency pulses of direct current, similar to our body’s own…

The Key to Cleansing Cleansing is the first step to any skincare routine. Now what type of cleanser you choose is just as important. Your requirement for an effective cleanser should be a water-based, pH balanced cleanser that has a good detergent to clean deep within the pores. We have 2,800 openings per square inch…

                  “Once we’re thrown off our habitual paths, we think all is lost, but it’s only here that the new and the good begins.” ― Leo Tolstoy Today I want to talk about the importance, now more than ever, of having a healthy routine. If I asked…

2020, a new decade with so many possibilities! I could barely sleep the evening of January 1st. My mind raced with so many thoughts, ideas, resolutions. My heart was literally pounding with excitement of the new day, new year to come. When my eyes opened on the 2nd of January, I was ready to start…

Aging With Grace   Aging with Grace. Isn’t that the goal? Why then has the plastic surgery business quadrupled?  Unfortunately, we live in a society where reality has now become “un-reality”.  Now, I am not judging. We all have our reasons for doing what we do and the choices we make. I am just suggesting…

  A Holistic Approach to Skincare Routine     Holistic is a word that is becoming more common in the beauty industry for hair, skin, and nails. However, the concept of a “holistic” practice is not revolutionary. In fact, it has been around for thousands of years, dating back to ancient Chinese practices. Now, more…