Practical Guidance for Beauty Business Growth
A complimentary webinar series offering strategic guidance for beauty professionals seeking intentional growth. Each session delivers focused, actionable insight to support smarter decisions, stronger systems, and sustainable success — with dedicated time for live Q&A to address your specific questions and everyday practice.
Attract Your Dream Clients
Have a clear approach to defining your specialty, communicating what sets you apart, and building a visible, trust-building online presence that attracts the right clients through education rather than sales.
February 17th | 9:00 am – 9:30 am CST
Registration Deadline Feb. 16th
Build Loyalty + Retention That Lasts
Create personalized client experiences, track meaningful progress, and stay consistently connected so clients feel cared for, see results, and remain loyal long term customized experiences: Go beyond a one-size-fits-all approach. Personalize your consultations and home care plans to each client’s needs and lifestyle.
February 19th | 12:30 pm – 1:00 pm CST
Registration Deadline Feb. 18th
Increase Revenue Per Visit—Without Feeling Pushy
Position retail as an essential part of results-driven skin care, bundle services and products strategically, and confidently communicate value so clients invest in long-term skin health home care makes up 80% of skin progress. Prescribe it professionally, not as an afterthought or suggestion.
February 24th | 7:30 pm – 8:00 pm CST
Registration Deadline Feb. 23rd
Marketing Doesn’t Have to Be Overwhelming
Keep marketing simple and effective by using approachable text and email communication, authentic social media content, and a focused strategy that feels manageable—not overwhelming.
February 26th | 9:00 am – 9:30 am CST
Registration Deadline Feb. 25th
Profit with Purpose
Learn how to increase profitability in your treatment room by knowing your numbers, streamlining your retail and service menu, and creating simple systems that support steady income and long-term growth.
March 3rd | 12:30 pm – 1:00 pm CST
Registration Deadline March 2nd
Addressing Skin Concerns with Purpose
There’s more to skin than meets the eye. Learn to go beyond surface symptoms—look for root causes such as inflammation, stress, hormones, or product overuse. Become the skin expert your clients trust
March 10th | 7:30 pm – 8:00 pm CST
Registration Deadline March 9th